Andre Borell Motorsport has today launched an all new website, which will be used to keep fans and sponsors up to date with the 22 year old’s racing in 2010. Developed by new media partner Mediaglue who are based in Archerfield, the website showcases many exciting features including a ‘twitter feed’, YouTube channel and an interactive gallery.
As one of the more experienced and mature drivers in the Formula Ford field, and the holder of a Bachelor of Business degree, Andre understands the importance of marketing. Borell shared some of his knowledge “Today people want information quickly and easily. This new website is designed to do just that – keep people up to date quickly and easily. My most important supporters – my sponsors – can now jump on andreborellmotorsport.com and see what I am doing right now by my Twitter feed, and also see major breaking news on the News feed Home page. It’s quick, and it’s Easy. It’s perfect”.
The website is the handy-work of Brisbane based media company Mediaglue, who has partnered up with Borell for 2010. “I have to give a big shout out to James, Pete and Jess who worked on the site. They are bloody good at what they do! The idea was for them to build me the site and maintain it next year – but I don’t think they will need to maintain it! They have built it so it’s really simple for me to update the page they won’t be needed! If anyone is looking for a new webpage – I seriously recommend Mediaglue” said Borell.
Andre plans to use the site to announce his plans for 2010 in the very near future. “There are rumours floating around that I will be in a Spectrum or Mygale next season. I honestly can’t give anything away yet because no deal is done – but I will definitely be in one of those two”.
Andre is supported by Master Electricians, simPRO, Speedo, Mediaglue, Extreme Safety and Xtreme Racing. For more information – check out the new look www.andreborellmotorsport.com
